For the past 17 years, Sergei Bereznuk, a staunch Russian conservationist and ecologist, has been working valiantly to save the Amur tiger. Based on his experience since 1995 with a tiger anti-poaching brigade in the Primorsky Krai, the Russian Far East province commonly known as Primorye, Bereznuk is convinced that saving the Amur tiger depends on both the efficiency of anti-poaching measures and the education of the local people, two elements at the core of his Rolex Award-winning project. Moreover, he considers the Amur tiger as a powerful driver for the general conservation of its ecosystem, the taiga forest.